Integrated Digital Experiences
Customers expect streamlined, consistent multi-platform experiences…and for you to know their preferences and history without having to ask. We can help you design and develop truly integrated experiences that will meet the expectations of your buyers.
“Our customers use their phones to do research, but only seem to buy from PCs.”
More than 3 billion people globally use both a smartphone and a laptop/PC to conduct commerce. Buyers now have a baseline expectation that includes data persistency, UI consistency, and information portability. Simply to survive, companies must provide experiences that meet this expectation. We’ll help you build integrated, customer-centric experiences that are responsive to how modern, connected buyers want to buy.
Optimized Digital Environments
“We’re all over the web, but our brand isn’t showing up in a consistent way.”
Your customer comes in contact with your brand across as many as 80 different platforms over the course of the business cycle. Have you thoughtfully and consistently presented your company story at each of those points? With experts in Web, Retail, Advertising, Social Media, Content Marketing, Traditional Media, Technology, and PR, we’ll help you think through and execute optimized experiences everywhere you connect with your customers.
Personalized Site Content
“Our website sees a lot of traffic, but visitors don’t engage with the content in a meaningful way.”
Today’s dynamic digital ad servers and site-side content targeting systems can deliver customized content in real time. And these technologies and techniques can be partnered with predictive behavioral data to generate genuinely relevant customer experiences. Our digital team can help you build these highly relevant, engaging experiences to drive dramatic improvements in engagement, ROI, revenue velocity, and customer satisfaction.